Tuesday, 3 November 2009

Target Audience

Using www.nrs.co.uk i looked up the statistics of readers for Top Of The Pops magazine, from April 08 to March 09.
I found out that the amount of readers of Top Of The Pops aged between 15 - 44 was 1,430,000.
The Statistics showed me that most of the people that read Top of The Pops are in the social class C2DE.
My target audience for my magazine would be 12-14 year old girls.
Profile of a typical reader
A thirteen year old white english girl who is in year eight at a public secondary school. She is averagely popular with a few best friends. She has no boyfriend but has a crush on a boy in her class.
She does relatively well in class and passes all her subject test.
On the weekend she goes out into town with her friends and goes to the cinema. Sometimes sleeping over at her friends house.
She completes all her homework on time and rarely gets detentions.
She wears the basics for make-up: Mascara, Foundation. On a typical weekend she wears jeans a fashionable top yet relatively cheap, pump shoes and accesories.
Her family is financially stabile and she gets ten pound a week pocket money.

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